EcosystemHow it fits together

No part stands alone.

Hotels plug in, bookings flow back, and the Tourism Brain is designed to learn.

Request a briefing The two sales tracks
Türkiye Tech Visa · Accepted
Builtworking, ahead of launch
  • Hotel operating system
  • Working AI
  • Distribution hub
  • Guest app
Live
In development
Architected
Selling to travelers · B2C
Selling to the trade · B2B agencies, booking sites, AI assistants
Illustrative
Hotel BrainArchitected · entering training
Platform BrainArchitected
Industry BrainRoadmap

Pick any part to trace it.

  • Built
  • Architected
  • In development
  • Roadmap
Read the figure
  1. 01AI OtelBuiltworking, ahead of launch GivesEach hotel’s operating system, wired to the trade and its guestsBuilt GetsHotels, brought in by OtelCiroLocal transfers, tours and experiencesArchitected
  2. 02OtelCiroLiveoperating today GivesHotels, each after an independent review of how it sells GetsAI Otel intelligence for its consultantsArchitected
  3. 03TRBNBIn developmentbeing built now GivesTravelers, reached directlyIn development GetsA direct line to hotels on AI OtelArchitected
  4. 04Hotels GivesRooms, and the data of every stay GetsOne operating system, wired to the trade and its guestsBuilt
  5. 05Local businessesArchitecteddesigned, entering build GivesTransfers, tours, restaurants and experiencesArchitected GetsA place next to each hotel’s own offersArchitected
  6. 06Travelers GivesBookings GetsThe hotel’s own extras, in its guest appBuiltTravel in Türkiye, through TRBNBIn development
  7. 07Trade GivesBookings, on the hotel’s terms GetsThe hotel’s rooms, through the distribution hubBuilt
  8. 08The Tourism BrainHotel BrainArchitected · entering trainingPlatform BrainArchitectedIndustry BrainRoadmap GivesBetter decisions for every partArchitected GetsEvery stay’s data; each hotel’s knowledge stays its ownArchitected
02 / 06Three brands

Who does what.

One core company, two arms. What one gives, another gets.

02OtelCiro

Live

Growth

Advises hotels, grows their revenue.

Meet OtelCiro

Hotels IntelligenceArchitected

01AI Otel

Builtworking, ahead of launch

Technology

Builds software, designs the brains.

Inside the platform

RoomsArchitected BookingsIn development

03TRBNB

In development

Sales

Being built to sell travel.

About TRBNB

Illustrative
Read the figure
  1. OtelCiro: the ecosystem’s hotel growth and consultancy company Liveoperating today
  2. AI Otel: the core technology company, building the Tourism Brain of Türkiye Builtworking, ahead of launch
  3. TRBNB: the ecosystem’s sales and distribution arm In developmentbeing built now
  4. Solid line, hotels from OtelCiro to AI Otel: OtelCiro starts with an independent review of how a hotel sells, then brings it onto AI Otel technology.
  5. Hatched line, intelligence from AI Otel to OtelCiro: designed so that OtelCiro’s consultants work from AI Otel intelligence. Architecteddesigned, entering build
  6. Hatched line, rooms from AI Otel to TRBNB: designed to give hotels on AI Otel a direct line into TRBNB. Architecteddesigned, entering build
  7. Long-dashed line, bookings from TRBNB to AI Otel: TRBNB is being built to reach travelers directly and bring their bookings to hotels. In developmentbeing built now
03 / 06Two tracks

Two ways to sell.

Straight to travelers, or through the trade that books for them.

How distribution works The guest app
Distribution hub Travel agenciesBuilt Booking sitesBuiltin testing AI assistantsBuiltdemo Wider tradeRoadmap
TRBNBIn development Guest appBuilt
Local offers, for both tracksArchitected
Illustrative
Read the figure
  1. Selling to the trade · B2B
  2. Distribution hubBuiltworking, ahead of launchBuilt so hotels can offer contracted rates to travel agencies, on their own terms.
  3. Travel agenciesBuiltworking, ahead of launchBuilt for travel agencies to book contracted rooms on the hotel’s terms. Every quote shows its working.
  4. Booking sitesBuiltworking, ahead of launchAvailability and rates flow to the major booking sites, now in pre-production testing.
  5. AI assistantsBuiltin our working demoBuilt so the AI assistants people already use can find and book a room, in our working demo.
  6. Wider tradeRoadmapplannedPlanned: the same connections for banks, corporate travel and loyalty programs, and TRBNB as a trade seller.
  7. Selling to travelers · B2C
  8. Guest appBuiltworking, ahead of launchThe hotel’s own guest app offers extras to guests it already has; an accepted offer goes onto the bill.
  9. TRBNBIn developmentbeing built nowTRBNB is being built to reach travelers directly.
  10. Local offers, for both tracksArchitecteddesigned, entering buildDesigned so one local business’s offer, say an airport transfer, can appear in the guest app, on TRBNB and in channels for the trade.
04 / 06The loop

Designed to feed itself.

Every booking becomes data. Pick a step.

Builtworking, ahead of launch

Every booking, bill and decision is captured as structured data.

Corrections are reversed, never deleted.

Architecteddesigned, entering build

Designed so data becomes intelligence at three levels.

  • Hotel BrainArchitected · entering training
  • Platform BrainArchitected
  • Industry BrainRoadmap

The Tourism Brain

Builtworking, ahead of launch

The working AI suggests, with its reasons; a person approves.

Automatic changes are proposed, bounded, logged and reversible.

How decisions stay safe

Roadmapplanned

Our direction: better decisions draw more hotels, and more hotels draw more travelers.

This is the step that closes the loop.

Bookings Data Intelligencethe brainsworking AI Better
decisions More
hotels More
travelers
Illustrative
Read the figure
  1. The whole loopArchitecteddesigned, entering build
  2. 1Bookings → DataBuiltworking, ahead of launchEvery booking, bill and decision is captured as structured data.
  3. 2Data → Intelligence (the brains)Architecteddesigned, entering buildDesigned so data becomes intelligence at three levels.
  4. 3Intelligence (working AI) → Better decisionsBuiltworking, ahead of launchAutomatic changes are proposed, bounded, logged and reversible.
  5. 4Better decisions → More hotels → More travelers → BookingsRoadmapplannedOur direction: better decisions draw more hotels, and more hotels draw more travelers.
05 / 06Why hotels join

Same hotel. Wired differently.

Hotels: talk to OtelCiro

On its own

A hotel
One channel

On AI Otel

A hotel

SalesBuilt

  • Own website
  • Booking sites in testing
  • Travel agencies
  • AI assistants demo

The stay

  • Guest appBuilt
  • Local offersArchitected

Learning

  • Hotel BrainArchitected · entering training

Growth

  • A line to TRBNBArchitected
  • OtelCiro’s teamLive
Illustrative
Read the figure
  1. On its ownA hotelOne channel
  2. On AI OtelSalesOwn websiteBuiltworking, ahead of launchBuilt so one room inventory feeds the hotel’s own website.
  3. Booking sitesBuiltworking, ahead of launchAvailability and rates flow to the major booking sites, now in pre-production testing.
  4. Travel agenciesBuiltworking, ahead of launchBuilt so travel agencies can book contracted rooms through the distribution hub, on the hotel’s terms.
  5. AI assistantsBuiltin our working demoBuilt so the AI assistants people already use can book straight from the hotel’s own system, in our working demo.
  6. The stayGuest appBuiltworking, ahead of launchEvery hotel gets its own guest app; an accepted upgrade or extra goes straight onto the bill.
  7. Local offersArchitecteddesigned, entering buildDesigned to carry transfers, tours and local experiences next to the hotel’s own offers.
  8. LearningHotel BrainArchitected · entering trainingdesigned, entering trainingThe Hotel Brain is designed to understand one property. It is architected and entering training.
  9. GrowthA line to TRBNBArchitecteddesigned, entering buildDesigned to give hotels on AI Otel a direct line into TRBNB.
  10. OtelCiro’s teamLiveoperating todayOtelCiro works alongside hotels in four practices: revenue, distribution, operations, and brand and web.
06 / 06Your place

Where do you fit in?

Pick your place. We open the right door.